Product
Advantages
Why Smartix self-checkouts more profitable than staff
Status and notifications
Notification system for responsible personnel
Features
Key system features and functional components
Remote update
Embedded system based on a single repository
Interface branding
Stylization, branding, development of any screens
Architecture
Architectural and deployment scheme
Primary registration
Scanning passports and printing documents
Technologies
Applied technologies and supported OS
Advertising module
Launch of advertising banners and videos
Website-based storefront
Launching websites at kiosks
Remote monitoring
Online device tracking
Presentation
Detailed product description in pdf
They choose us
MTS retail chain, the largest non-food retailer in Russia, chooses Smartix solution for launch of self-service kiosks with an interactive showcase. The devices are used in the premium chain of GURU stores.
Le’murrr
Kiosks for pick-up points
About project
Federal chain of pet products stores Le‘Murrr, the largest pet supply chain in Russia, has chosen Smartix self-service kiosks for installation in its own hybrid pick-up points. To date, the customer has implemented 20 devices in St. Petersburg, the next step is further automation of pickup points in other cities.
By the end of 2022, Le'Murrr started to launch a new format for selling its products — hybrid pickup points, which are points with a small area, equipped with grocery shelves and sales assistant. This format combines the advantages of a classic pick-up point (small area, low rent and payroll) and regular outlet (there is a sales assistant, shelves with goods).
Kiosks at pickup point are key channel for converting customers, as they are a showcase for an online store. This also means that customers can place an order for any product of the pet market chain at the kiosk and not just the one that is presented at a small point with a limited assortment.
By the end of 2022, Le'Murrr started to launch a new format for selling its products — hybrid pickup points, which are points with a small area, equipped with grocery shelves and sales assistant. This format combines the advantages of a classic pick-up point (small area, low rent and payroll) and regular outlet (there is a sales assistant, shelves with goods).
Kiosks at pickup point are key channel for converting customers, as they are a showcase for an online store. This also means that customers can place an order for any product of the pet market chain at the kiosk and not just the one that is presented at a small point with a limited assortment.
Features
Instead of creating catalog with an existing range of products, Smartix specialists offered the customer to deploy an existing website on a kiosk. The customer uses 1C-Bitrix as the store's website CMS for which the Smartix kiosk software already includes a ready-made integration module. The solution allows at minimal cost and in the shortest possible time to display the site in the interface of the self-service device and start accepting orders.
Le'Murrr kiosks are integrated with the Smartix payment module. After forming product cart, client goes to the payment screen and pays for the order with bank card through a POS-terminal. Reformatting the site into a payment kiosk involves ensuring work with payment systems, including accepting cash and non-cash payments, supporting Fast payment system from Sber and fiscalization.
Le'Murrr kiosks are integrated with the Smartix payment module. After forming product cart, client goes to the payment screen and pays for the order with bank card through a POS-terminal. Reformatting the site into a payment kiosk involves ensuring work with payment systems, including accepting cash and non-cash payments, supporting Fast payment system from Sber and fiscalization.
Result
Smartix self-service kiosks act as key tool for receiving and paying for orders in the modern pickup points of Le'Murrr pet supply chain. The devices allow to redirect sales from the traditional format to e-commerce, expand the available assortment thanks to the digital storefront.
Kiosk-based online store and built-in capabilities provide maximum convenience for the modern customer, as well as effective cost reduction for the retailer.
